Train Anywhere. Less Worry. More Confidence.
Swax Lax, an official training partner of US Lacrosse, is committed to offering safe, innovative lacrosse products, services, and teaching guides that encourage lacrosse players to become more self-confident as they develop their skills on and off the field. Our first product, Swax Lax Lacrosse Training Balls, offers players the opportunity to learn and practice the sport with less fear and more confidence.
- Grow the game
- Listen to customers
- Test, test, test
To increase athletes' confidence at every level.
Inventor and Founder Laura Gump
Laura Gump seized on a passion for the sport of lacrosse by founding two highly successful companies: Sum It Up Lacrosse and Swax Lax. Laura is a longtime youth lacrosse coach who currently coaches at Kent Place School in Summit, New Jersey and at her own company, Swax Lax Lacrosse, which, since 2008, has offered camps and clinics for roughly 1,000 K-10th grade girls and boys every year. It was her experience coaching new players and very young players – as well as accidentally hitting her own 4th grade daughter in the face while teaching her to catch in the backyard — that she came up with the idea for a new product that she turned into another business. Swax Lax lacrosse training balls are the exact same weight and size as a hard rubber lacrosse ball, only a lot softer. After less than three years, Laura’s patent-pending product is now seen as a game-changer for the sport and is hailed by coaches, players and parents because it’s the perfect training tool for new players of all ages enabling them to learn stick skills with more confidence and less fear. The balls are also ideal for indoor training since the balls don’t bounce or harm hardwood gym floors. More than 800 stores in the US, Canada and the UK now carry the product, and teams at all levels, including Duke and UVA, use the balls at their practices.
Laura Gump was the recipient of the 2015 Visionary of the Year award from B.I.G., a national organization dedicated to building entrepreneurship and leadership opportunities for women of all ages.